iStories is powered by Lee Robson, a PR, social media, and content expert with more than 20 years’ experience leading consumer and corporate communications campaigns.

With a career spanning Europe, the US, and APAC, Lee has worked with and for some of the world’s best-loved brands, blue-chip businesses and ground-breaking startups.

Alongside his passion for writing, Lee has also has qualifications in data analytics, and is an investor in a number of emerging blockchain-based virtual worlds and Web3 projects set to usher in a new era of digital identity, interactivity, and commerce.